Our team

The people behind
your success

A team of specialists based in Bucharest, dedicated to your results. SEO, Google Ads, Meta Ads, web development and video production — all under one roof, with no middlemen.

Nextry was founded in 2023 in Bucharest out of a simple conviction: big agencies are too expensive and impersonal for Romanian SMBs, while freelancers are too limited. So we built a boutique team of specialists who work directly with clients — no account managers, no filters, no overhead.

Today we serve more than 30 active businesses across Romania and the diaspora, managing combined budgets of over 2 million RON a year across Meta Ads, Google Ads and integrated campaigns. Every client gets direct attention from the specialists themselves — because we believe results come from real collaboration, not automated reports.

5
Membri în echipă
20+
Proiecte livrate
2+
Ani experiență
95%
Clienți mulțumiți
Founder

Leadership

Who leads Nextry.

Lucian Budeanu
Founder

Lucian Budeanu

Founder & CEO

București

Pasionat de marketing digital și growth. Conduce strategia și dezvoltarea Nextry cu focus pe rezultate măsurabile.

StrategyMeta AdsBusiness Development
LinkedIn
Team

Our specialists

Experts in every area of digital marketing.

Horațiu Foghiș

Horațiu Foghiș

Head of PPC

București

Expert în Meta Ads și Google Ads. Coordonează toate campaniile de paid advertising și optimizează performanța pentru ROI maxim.

Meta AdsGoogle AdsPPC Strategy
LinkedIn
George Mihoc

George Mihoc

Head of Developers

București

Conduce echipa de development. Expert în tehnologii web moderne și arhitecturi scalabile pentru proiecte de orice dimensiune.

ReactWeb DevelopmentTechnical Leadership
LinkedIn
Andrei Dobay

Andrei Dobay

Business Development Manager

București

Dezvoltă relații cu clienții și identifică oportunități de creștere. Responsabil de parteneriate strategice și expansiune.

Business DevelopmentPartnershipsClient Relations
LinkedIn
Victor Cirebea

Victor Cirebea

CFO

Franța

Coordonează strategia financiară a Nextry. Expert în Financial Planning & Analysis cu experiență internațională în piețe de capital și consultanță Big 4.

FP&AStrategic FinanceFinancial Modeling
LinkedIn
+5

Colaboratori

Specialiști în copywriting, SEO, video production și social media cu care lucrăm constant pentru proiectele noastre.

CopywritingSEOGoogle AdsSocial MediaEmail Marketing

Frequently asked questions about the team

The things our new clients ask us most often.

Who will actually work on my account?
The right specialist for your main channel. If you run Meta Ads, you work directly with Horațiu (Head of PPC). For SEO and web, you work with George (Head of Development) and the copywriting team. For overall strategy and consulting, you work with Lucian (Founder). There is never a middleman — you get your specialist's direct phone line.
How many accounts does a Nextry specialist manage at once?
A maximum of 8-10 active accounts per specialist. By comparison, large agencies assign 30-50+ accounts to a single specialist. Our limited number is intentional: we guarantee real attention and enough time for weekly optimisations, not just a setup and a monthly report.
What certifications do your specialists hold?
Google Ads Search & Performance Max certified, Meta Blueprint Buyer certified, HubSpot Inbound Marketing, GA4 Power User. Plus hands-on experience with hundreds of campaigns — because certifications matter, but measurable results matter even more.
Do you work with companies outside Bucharest?
Yes, over 60% of our clients are from other Romanian cities (Cluj, Iași, Timișoara, Brașov, Constanța) and from the diaspora (UK, Germany, Spain, Italy). Communication is 100% remote via Zoom, Slack, WhatsApp and email. In-person meetings on request — we travel to any city for serious clients.
How quickly can I get a conversation with the specialist?
Initial discovery call: 30 minutes, bookable within 2-3 days. Full onboarding after the contract: 5-7 working days. After that, direct contact with the specialist via WhatsApp and email, with replies under 4 hours during business hours (Monday-Friday, 9am-7pm).
What happens if my specialist leaves the team?
We keep full documentation for every account (audits, strategic decisions, optimisation history) in Notion. If a specialist leaves, another team member takes over within 48h with no loss of context — because we do not run on "verbal information", we run on written documentation.
Do you work with regulated industries (pharma, fintech, gaming)?
Yes, we have experience with regulated industries: medical clinics, pharmacies, fintech, real estate and construction. We know the Meta/Google rules for each vertical and implement compliant landing pages. The only industries we do not accept: aggressive gambling, speculative crypto and MLM.

Want to join us?

We're looking for talented people who want to do marketing differently.

Send us your CV

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